Evaluating the Hollyoaks Trailer

LINKED TO EVALUATION Q1

• The Hollyoaks trailer begins with a title card to let the audience know what is going to be shown next on the screen and also to give existing viewers something to recognise and get excited about.
• We as the audience are shown quick edits of each of the characters to give viewers some excitement as to what is going to happen in the next episode. With various shot types to allow the audience to recognise relationships between the characters.
• We get parallel narratives of short stories between each character to show that they are all linked together.
• Hash tags showing that Hollyoaks is connected with social networking sites such as twitter, this attracts a younger audience to the programme as they will be using these websites
• Alot of Mise En Scene is used in this trailer as we see on the Charity boxes that show woman naked for a charity event, the location of the kitchen show people are at home and the audience can relate to this. Smoothies on a table outside with plastic cups and straws shows friends meeting up outside (socialising)
• The non-diegetic soundtrack fits in with the emotions and storylines shown in the trailer therefore helping to portray what’s going on.